Why I Created SPRK Wipes

Why I Created SPRK Wipes

Erica Strange

Hi, I’m Erica. I’m a wife, a mom to two incredible kids, and now, a founder.

I’ve been married to my husband, Jeff, for sixteen years. Honestly, if you’d asked me about my intimate life for a long time, I absolutely would have flipped the question, curious about yours.

I was raised deep in a strict purity culture. For years, I was told to protect my heart, guard my body, and basically shut down every natural desire I had. Then, my wedding day arrived. Suddenly, the very same voices that told me to stay silent were saying, "Okay, you're married now. Go for it."

But here’s the thing nobody prepares you for: You can't just flip a switch on a decade of deeply ingrained conditioning.

The Silence We Carry

That hesitation and silence followed me right into my marriage. Even after years of building a life and a family with Jeff, I still felt frozen, like I wasn’t allowed to make a move or have any wants or needs in this area. I desperately wanted more connection and more freedom, but I had no idea how or where to start. I felt like I was supposed to be a natural expert at something I had been taught to ignore for half my life.

I eventually realized I wasn't the only one feeling this way. So many women are in this exact same spot. We’re the ones who feel "stuck"—caught between the woman we were told to be and the one we actually want to be for ourselves and our partners.

It's More Than Just Practical

I created SPRK Wipes because I needed a way to bridge that gap.

Sure, on the surface, it’s a post-intimacy wipe. It's 100% bamboo. It helps maintain pH balance and is made without the harsh stuff that irritates our most sensitive areas. It truly solves the "sticky" problem and stops that immediate, cold, and awkward dash to the bathroom.

But SPRK is also an invitation. It’s a simple tool to help you create the connection you want.

When you have a practical product to initiate a conversation, to open doors to conversations you felt too embarrassed to start, you feel that freedom. You allow yourself to be vulnerable without feeling so.

And then you have something easy to clean up afterwards. For a woman raised to feel embarrassed by intimacy, cleanup can be more embarrassing. With SPRK Wipes, cleaning up is close, easy, and almost makes the mess a goal, allowing you to stop thinking about the mess and stay close to your spouse. I have found that those ten minutes are often where the deepest healing happens.

I wanted to create something intentional and beautiful. I wanted a product that felt easy to keep on your nightstand, one that didn't look like a baby product or something from a pharmacy.

Feeling truly confident in your body and secure in your relationship shouldn't be a luxury—it should be a given. Every woman deserves to feel that confidence, no matter the messages she got growing up.

SPRK Wipes are here to help you start the conversations you’ve been too embarrassed to have. They’re here to help you lean into curiosity. Most importantly, they’re here to help you finish what you started without the shame or the mess getting in the way.

Join the Conversation

If you've ever felt like you’re still waiting for that "switch" to finally flip, I want you to know you are in the right place. We are breaking the silence, one honest conversation at a time.

Welcome to the SPRK family. Let's keep the spark alive, together.

— Erica Strange Founder, SPRK Wipes

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